Social & Management Sciences

Works Under Social & Management Sciences

STRATEGIES FOR INTRODUCING A NEW PRODUCT IN THE MARKET (A CASE STUDY OF ENCRISTO PHAMACEUTICALS LIMITED IN UMUAHIA METROPOLIS).

ABSTRACT This research work was a study of how to introduce a new product in the market.The main objective was to determine whether the strategies used to introduce Cristolyn Cough Expectorant in Umuahia Metropolis was effective or not.  The research also looked at how the project is fairing in the market.  Both primary and secondary data were collected to solve the research problem. The population study comprised the consumers, distributors, and personal of Encristo Pharm...

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Anderson Ugwu Premium 142 PAGES (15564 WORDS) Marketing Project 728 Views
THE ROLES AND PROBLEMS OF FINANCIAL INSTITUTIONS TO THE GROWTH OF SMALL SCALE BUSINESS IN NIGERIA. (A CASE STUDY OF UNION BANK OF NIGERIA PLC ENUGU)

INTRODUCTION1.1 BACKGROUND OF THE STUDY.Financial institutions have a very great role to play in the growth of small scale business everywhere in the world but I will limit my discussion to their roles in Nigeria.Financial institutions could be seen as an institutions which primary function is collecting and giving out funds to individuals, firms, organizations etc. for business purposes.From the definition of financial institution, or its function, one can see that financial institution coul...

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Anderson Ugwu Premium 76 PAGES (9609 WORDS) Business Administration Project 781 Views
A SURVEY OF ROLES AND PERFORMANCE EFFECTIVITY OF SECRETARIES IN MODERN COMMUNICATION INDUSTRIES IN ENUGU URBAN

ABSTACTThis study examined roles and performance efficiency and effectively of secretaries in modern communication industries in Enugu Urban. People hold different opinions about the secretaries roles.  they fail to understand that the secretary is an important officer in every communication industry and her contributions and effectiveness can either enhance or  diminish the efficiency of an industry. The study also seek to find out whether lack of appreciate communicating machine ...

INTERNATIONAL FINANCIAL REPORTING STANDARDS (IFRS) ADOPTION IN NIGERIAN BANKS

ABSTRACTOver the years mismanagement of public funds and improper standards for financial accountability has been a reoccurring decimal in various parts of the world Africa and Nigeria inclusive. It was against this backdrop that Nigeria adopted international financial reporting standard (IFRS) in January, 2012 after several years of negotiations.This study therefore examined the extent to which adoption of international financial reporting standards (IFRS) can enhance financial reportin...

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Aka Possibility Premium 20 PAGES (5633 WORDS) Banking And Finance Essay/Paper 852 Views
THE ROLE OF FINANCIAL ACCOUNTABILITY IN THE PRIVATE SECTOR. A CASE STUDY OF EMENITE LIMITED, ENUGU

ABSTRACTAccountability is the sole of any business entity.  The main aim of any business is profit maximization.  This can be achieved if the financial mismanagement is properly examinedEmenite limited Enugu is a company, which concentrates much on the manufacturing and distribution of ceiling boards, corrugated roofing sheets, roofing tiles, flower pots and pressure pipes.In view of different scholars has been established by the researcher, the role of financial management is very ...

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Anderson Ugwu Premium 132 PAGES (18390 WORDS) Banking And Finance Project 736 Views
BANKING FAILURE AND FUTURE DEVELOPMENT OF BANKS IN NIGERIA

ABSTRACTFor some years back in Nigeria, some banks have not been living up to expectations. During the free banking era, a lot of banks failed and this did not augur well for the economy.The researcher noted that bank failures had adverse effect on the economy. The study focused attention the general operations of the bank, its operational problems, consequences of bank failures on the business of manufactures and control measure, necessary in checking the incidence for the future development...

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Dude Lebowski Premium 32 PAGES (4242 WORDS) Banking And Finance Project 470 Views
APPLICATION OF MARKETING STRATEGIES FOR IMPROVING BANKING OPERATION (CASE STUDY OF AFRIBANK PLC ENUGU)

ABSTRACT With the transformation of the banking sub – sector from seller market and its aim chair banking marketing, the environment naturally become very competitive in the light of the above banks required efficient customer satisfaction to survive in the industry  This work therefore, focused on how application of marketing strategies can help in improving banking operation in Enugu metropolis to end this and for comparative study Afribank was chosen.  To solve the res...

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Dude Lebowski Premium 41 PAGES (6042 WORDS) Marketing Project 600 Views
MULTI NATIONAL COMPANIES AND THEIR SOCIAL RESPONSIBILITIES IN THEIR HOST COMMUNITIES

INTRODUCTIONProfit maximization was regarded as the primary mission and over-reaching economic motive of any business enterprises little or no attention was paid to the fact that, in pursuit of their profit objective, business enterprises have to be asking to assemble the resource from the local environment and have the stable socio-political and investment climate in which to operate successfully. If business organization relies on society for existence, it is only logical that this environm...

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Murtala Lamidi Premium 82 PAGES (12037 WORDS) Business Administration Project 442 Views
PROMOTION STRATEGIES FOR THE MARKETING OF EDUCATIONAL SERVICES IN ENUGU (A CASE STUDY OF (ESUT) ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY).

ABSTRACT This work was on the Promotional Strategies for the marketing of \educational Services in Enugu. (A case study of (ESUT) Enugu State University of Science and Technology TABLE OF CONTENTSTitle pageCertification DedicationAcknowledgement AbstractTable of contentCHAPTER ONE: INTRODUCTION1.1 Background of the Study1.2 Statement of the problem1.3 Objective of the Study1.4 Research Questions1.5 Significance of the Study1.6 Scope of the Study1.7 Definition of TermsCHAPT...

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Anderson Ugwu Premium 74 PAGES (7556 WORDS) Marketing Project 738 Views
STRATEGIES FOR ENHANCING FINANACIAL ACCOUNTABILITY IN THE LOCAL GOVERNMENT SYSTEM IN NIGERIA. (A CASE STUDY OF IKWO LOCAL GOVERNMENT AREA, EBONYI STATE)

ABSTRACT The purpose of this research is to study the impact of effective internal control system in the local government in Nigeria as a process of achieving financial accountability.Also to show what happens when such a system is found ineffective.  It equally aimed at providing possible solutions based on the findings and making of some recommendations when implemented will reduce some of the problems encountered in the process of maintaining financial prudence and accountability. ...

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Anderson Ugwu Premium 163 PAGES (18551 WORDS) Accounting Project 1,030 Views
MARKETING OF FINANCIAL SERVICES IN OUR BANKING INDUSTRIES TODAY

ABSTRACTThis project was a through research into marketing of financial services by Nigerian banking industry in Nigeria. It is to investigate the performance of bank marketing, and what extent they have contributed to the Nigerian economy.Chapter one of this project deals with general introduction of what marketing of financial services is all about, objectives, significance and limitation of the study.Chapter two deals with the research used, two distinct types of data collection instrument...

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Anderson Ugwu Premium 50 PAGES (6985 WORDS) Marketing Project 1,297 Views
AN EVALUATION OF THE IMPACT OF URBAN DEVELOPMENT BANK IN PROJECT FINANCIAL IN NIGERIA

ABSTRACTThe project is on the “On the evaluation of the impact of Urban Development Bank in project financial in Nigeria. The importance of this is on the benefits of Urban Development Bank in Nigeria especially to the governments and those who manages the activities of the Urban Development Bank as they would gain the knowledge on how to finance Urban Development Bank of Nigeria in project making. The research was carried out in a number of states and some branches of Urban Development Ba...

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Anderson Ugwu Premium 24 PAGES (2869 WORDS) Banking And Finance Seminar 823 Views
AN EMPIRICAL ANALYSIS OF RISK MANAGEMENT AND FINANCIAL PERFORMANCE OF BANKS IN NIGERIA (A CASE STUDY OF FIRST BANK AND 3 OTHER BANKS)

ABSTRACTLife itself is a risk likewise every other important activities of man inclusive of financial transactions and deliberations. This is as a result of the stake of parties involved in one way or the other in the immediate financial and business transactions. It is in the light of the above assertion that this project research work is determined to empirically examine the potential usefulness of adopting a systematic methodology for the analysis and control of risks (risk management...

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Aka Possibility Premium 64 PAGES (10939 WORDS) Banking And Finance Project 777 Views
STRATEGIES FOR MANAGEMENT BANK LIQUIDITY (A CASE STUDY OF FIRST BANK OF NIGERIA PLC)

ABSTRACTThis topic is about liquidity management, which means the ability of a bank to determine for itself, the appropriate point in time. This is done by looking at it’s credit portfolio is an indispensable factor for the success of any enterprise. The success or survival of commercial banks, like any other business organization is a function of it’s liquidity management.What the researcher intends to do is to explore the strategies employed by the first bank of Nigeria Plc in managing ...

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Anderson Ugwu Premium 69 PAGES (8748 WORDS) Banking And Finance Project 831 Views
MORTGAGE ARRANGEMENT IN DEPRESSED ECONOMY (A CASE STUDY OF MORTGAGE BANK OF NIGERIA )

ABSTRACT This research project is a very crucial study of Mortgage Bank of Nigeria.The study was motivated by the necessity to identify the economic depression and mortgage management in Nigeria.  This form of banking system has been in existence since the banking industries is concern based on given loan and advances.To sources research problem secondary data were collected.  The research instruments used in collecting the data were through textbook libraries professional and ...

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Anderson Ugwu Premium 40 PAGES (5416 WORDS) Banking And Finance Project 407 Views

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